Mass Mobilization Director at Greenpeace Southeast Asia

Location: Philippines, Thailand or Indonesia
Last Date: July 25, 2011
Email: jobs.ph@greenpeace.org

Summary Description
Greenpeace Southeast Asia employs more than 120 staff, all dedicated to meeting the professional standards expected of the world's leading campaigning organisation for the environment. From our offices in Bangkok, Jakarta and Manila we lead globally important campaigns within a national and regional context. We are supported by hundreds of thousands of people across the region. To remain independent we have a policy of not accepting funding from companies and governments and therefore only accept donations from individuals and private foundations.

The Mass Mobilization Director reports to the Executive Director and is responsible for coordinating all of Greenpeace Southeast Asia’s mass mobilization work (both online and offline). As head of this new hybrid department you will need to create a clear strategy which merges a number of existing units currently sitting in a range of other departments (e.g. webmasters, developers, content providers, social media specials, offline organizers, digital marketers, mobile innovators) into a dynamic new team capable of achieving ambitions goals.
Working closely with the Campaigns, Communications and Fundraising Directors this integrated program will build and engage our supporter base, increase financial donors and builds a mass movement of people (individuals, communities, coalition partners and alliances) to enable us to win our campaigns.

In addition, the Mass Mobilization Director is expected to reach beyond traditional supporters to engage broader audiences and to build a diverse “fan base” who are willing to invest their time and money in Greenpeace, to change their personal behaviors and help influence those in power to shift their thinking (i.e. focus on finding solutions to the environmental problems the planet is facing).

Main Responsibilities
• In cooperation with Senior Management Team and other leaders in the organization develop then implement an innovative mobilization strategy to reach the engagement goals for Greenpeace Southeast Asia.
• Lead and manage a diverse team of professionals.
• Partner with the Executive Director and the Senior Management Team in building power and presence in Southeast Asia to strengthen our voice in protecting the environment, promoting peace and inspiring action.
• Develop and execute online strategies for all levels of the organization. These include list-building, organizing, marketing, community building, fundraising and advocacy strategies.
• Increase the number of supporters on Greenpeace’s email list and grow the size of the Greenpeace online community on Facebook, Twitter, et. al.
• Collaborate with the fundraising department to design and implement online fundraising strategies and donor acquisition.
• Coordinate closely with the Communications department to ensure consistent branding and messaging across all of Greenpeace’s communications channels.
• Promote innovation, risk-taking and the use of cutting edge technology to build Greenpeace’s power and get our message out in cost effective and compelling ways.
• Constantly analyze the data generated by our online work and use that knowledge to guide both strategy and implementation of online tactics.
• Develop and maintain systems and programs that measure the effectiveness of the activities of the department.
• Determine annual budget and staffing in conjunction with the Executive Director and Senior Management Team.

Experience / Skills
• At least 5 years of professional experience with demonstrated results in campaigning, community organizing or fundraising – ideally in an online environment.
• Strong management, planning, administrative, financial and organizational skills, including at least five years of relevant management experience supervising professionals and/or directing large, national or international projects.
• Demonstrated success developing and executing integrated online strategies (where you raised money, organized people to take action online, generated online action and where all of those pieces worked together).
• Demonstrated success in building community support and working with coalitions and partners to achieve common goals (e.g. mobilizing people to take action in the real world and make change happen).
• Experience with video, mobile and other cutting edge communications techniques.
• Superb English writing and communication skills.
• Strong management, budgeting and analytical skills.
• Ability to manage multiple simultaneous projects and to meet tight deadlines, including a flexible mindset regarding working hours.
Other Requirements
• A commitment to peaceful direct action as a means for change.
• Approachable and collaborative and willingness to learn as well as teach.
• A bias for action and an orientation towards metrics.
• Commitment to organizational values and policies.

• Ability to work in a fast-paced environment with flexibility and good cheer.

APPLICATION GUIDELINES

Interested candidates are invited to write Letter of introduction, explaining why you are qualified for the position, and fill-up Application Form which you can download from www.greenpeace.org.ph/mobilization and email by the closing date to: jobs.ph@greenpeace.org

Deadline of applications: 25 July 2011

We regret that shall be unable to acknowledge receipt of the form but should you wish to confirm that we have received your application, please call our office at telephone +63-2-3321807.